Discord Monetization: Turning Your Communities into Active Cash Avenues

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How well do you know Discord? In its early days, it was a gamer’s paradise, with users competing with each other to gain virality. Now, it boasts over 150 million users and has evolved into a powerhouse for community building. As such, creators, brands, and influencers use this platform to engage audiences and also make money.

Have you discovered ways to earn on Discord? Some might say you need to meet certain hour requirements or have a massive audience to do so or reach. But that’s not the case. In fact, you don’t need a large audience to start seeing those dollar signs. As long as you have a tightly-knit community ready to interact with (and pay for) your offerings, you’re on your way to raking in massive cash.

In this comprehensive guide, we’ll discuss lucrative ways to monetize Discord while keeping things fun and engaging in your server room. Plus, we’ll cover key requirements and policies you should know before starting. Are you ready to cash in on your community? Keep reading to learn more!

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What Is Discord? Let’s Explore the Platform’s Basics

Before we get into key details of Discord monetization, it’s super helpful to cover the basics of this platform. Discord has grown into a social hub since its humble beginnings as a chat app for gamers. Now, you can connect with friends or online strangers who share your interests.

While Discord is primarily built for gamers, its appeal stretches beyond and accommodates various niches. It was originally all about gaming. However, this platform has rapidly evolved into an exciting hub for communities passionate about music, art, AI, crypto, and sports. 

These sets of people now represent 80% of active monthly users. Indeed, it’s the perfect platform to hang out and connect with those who share your interests.

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Can You Make Money on Discord? 

Absolutely, you can! However, it doesn’t happen overnight. With the right strategy, you can turn your server into a profitable community. Interestingly, thousands of server owners now earn big bucks from their Discord platform.

Certain creators sell access to exclusive communities. For instance, Anime Soul is one of the largest anime servers, with 700,000+ members. For a paid fee, fans can access special chat channels and engage in exclusive giveaways.

Also, EzTrades is a premium trading community where paid subscribers get daily market updates and insights to grow their investments.

Beyond selling content, you can partner with brands for sponsorships, sell products directly to your members, or even receive donations and tips from a dedicated audience.

Discord revenue-sharing lets you earn money without needing a community, even if you’re a developer. Regardless of how big or small your server room is, the key to Discord monetization is offering value people are willing to pay for it. So, are you ready to cash in on your server? Let’s explore top tactics to help you do so. 

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6 Super-creative Ideas on How to Monetize Discord

While it’s possible to earn on this platform, it takes creativity, dedication, and knowing exactly what your audience values. Below, we’ve provided six ways to turn your server into a money-generating machine. Let’s check them out below.

1. Sell Access to Exclusive Communities

Providing premium access to a community or server room is one of the top ways to monetize Discord. You could sell memberships to a VIP section that offers valuable content like tutorials, advanced tips, or strategies.

For instance, Stacker Sports, a top sports betting Discord server, charges members for daily betting tips on everything sports. With paid subscriptions, you can cash in on your favorite sports.

So, if you have expert knowledge about an offering, create a members-only section and charge for entry. Fans of your niche will gladly pay for the privilege to learn from you.

2. Sell Courses, Offer Consultations, and Market Your Products

If you’re an expert on a particular topic — web design, fitness, marketing, or coding — Discord can be a profitable platform for you. You can create and sell bite-sized video lessons to your server members, turning your knowledge into a steady source of income. As your course gains traction, members will naturally recommend it, thereby growing your community and revenue. 

You can run a free server where members get general advice, and as your community grows, you may choose to charge a premium for one-on-one sessions. Discord’s private channels let you provide personalized advice without moving to another platform.

On top of that, selling digital products and services is another goldmine. Whether you want to sell video game boosts, digital art, or mentorship sessions, the platform lets you easily turn your server into a direct marketplace. 

You can also sell physical products like custom merch, branded T-shirts, or tech gadgets. Interestingly, this platform doesn’t have a built-in marketplace for physical items. However, you can easily promote your products or share your digital store’s link to drive traffic. In addition, you can set up payment links for interested members to ensure an intuitive checkout experience.

Also, regularly update your community about new drops or exclusive deals so they can take advantage of them.

3. Start Accepting Donations

Sometimes, your members may love what you offer them so much that they want to support you out of the goodness of their hearts. That’s precisely where donations become very important. If you provide valuable insights and entertainment or manage a community well, people may be spurred to give you money.

If you want to make donations more interactive, add tipping bots to your server. These bots allow members to tip each other or the server’s creators in fun ways, often via cryptocurrencies. This approach gamifies donations and makes giving a more rewarding experience for the community.

4. Get Brands Sponsorship

This is an excellent strategy if you have a large following on your server. Brands will notice your growth and be ready to enter sponsorship deals with you. 

Essentially, you don’t have to sell products directly—just create meaningful partnerships with brands and integrate their offerings naturally into your content. Remember, don’t force it! Ultimately, you’ll enjoy a revenue share of the products sold over time.

5. Become a Server Moderator

Dreaming of your own server but want to earn now? You can get paid as a moderator for popular Discord communities. Many server owners may wear the popularity hat but don’t have the time or expertise to moderate their growing community and are willing to pay for help.

As a moderator, you can charge a monthly fee to ensure the community stays active, engaged, and spam-free. Try to start small and gradually build your reputation; remember, success doesn’t happen overnight. As servers grow, they’ll need more hands on deck to maintain quality. So, do your best to get that cash flowing monthly.

6. Become an Affiliate Marketer

Affiliate marketing is another lucrative idea to make money via Discord. You can partner with brands that align with your server’s niche and promote their offerings in exchange for a commission.

You only need to promote affiliate products within your community using special links or discount codes. You’ll earn a percentage when your members make purchases via your links. It’s a win-win for everyone involved: your members enjoy discounts on products they need, and you go home with sales commissions.

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Understanding Discord Monetization Requirements

Now that we’ve explored some killer monetization ideas, the real key is delivering value. But what’s the point of having something unique to offer and not being able to make money from it? This is why it’s essential to understand the Discord monetization requirements.

Thankfully, the platform continues to expand its server subscription program, allowing you to earn more directly from your servers. But to leverage that, you must meet a few requirements. Let’s break it down for you below:

• You Must Be at Least 18 Years of Age

This is a non-negotiable rule. Only users 18 and above are eligible for Discord monetization. This limit ensures that users are legally mature enough to manage potential payouts and comply with the platform’s legal requirements.

• Your Discord Account Must Be In Good Standing

Relax, you’re not getting jailed or appearing in a law court. For you to monetize, your account must have a clean record. This means you’ve not previously violated the community guidelines or have no prior bans. A reputable profile reflects your trustworthiness—an essential quality when handling transactions and offering premium services.

• Verify Your Email and Phone Number

You must have a verified email and phone number, which guarantees that your account is real and minimizes the risk of fraud. This always ensures smooth communication with your subscribers. For an extra layer of security on your earnings and account, Discord encourages users to utilize two-factor authentication.

• No Minimum Community Size Required

Unlike Twitch’s monetization policy, which requires a large following before you can enjoy sweet payouts, Discord doesn’t set a minimum community size or active user threshold. This allows you to generate income immediately as a smaller community owner. Once you meet these requirements, Discord will let you collect server subscriptions right away. 

Notably, to benefit from this monetization plan, you must be based in the United States, United Kingdom, and the European Union and agree to the Monetization Terms and Server Subscription Policy. And the best part? The platform offers a sweet 90/10 revenue split, which means you keep the lion’s share of your server earnings.

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Supercharge Your Discord Monetization: How To Keep Those Subs Rolling In

Now, you’ve set up your Discord server, and voila, people are subscribing already! That’s great news, and in fact, you’re doing pretty well. But how do you keep the momentum going? Thankfully, a few easy tips can fine-tune your monetization strategy and keep your community hooked (and paying) long-term. Let’s check them out below.

1. Set Expectations and Track Your Conversions

But here’s the fun part: if you’re not hitting that 10% sweet spot, don’t give up. It just means it’s time to spice things up. You can add exclusive content, host VIP events, or throw in next-level perks. 

Tweak, test, and repeat until your premium offerings are irresistible. Before long, members will be lining up to subscribe. Keep tracking those conversions and watch your community grow into a buzzing hive of paid supporters.

2. Embrace the Dip

Here’s where it gets tricky: when you introduce paid subscriptions, some members may panic, and things could slow down. This is absolutely normal. As such, there’ll be weeks or months when no one pays. Take this time to ask for feedback, refine your strategy, and be patient. Before you know it, you’ll see members who want that premium access again.

3. Maintain the Hype Always

Marketing doesn’t stop when you’ve launched your Discord community. Continue to promote how awesome it is by sharing it on social and online communities.

Also, track how long it takes for new members to go from “Just joined” to “I need that premium content.” This can give you golden insights on how to up your conversion game.

4. Know Your Community

It’s vital to know your members. Ask them what they love most about your server. You might be surprised to find out that different groups value different things. 

This knowledge can then be used to create tiers that cater to everyone. If you’ve got die-hard fans, create VIP sections with next-level perks. People love to feel special, so make sure to keep that magic alive!

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Ready to Make More Money on Discord? Try Monetag

Discord monetization offers one of the coolest ways to make money without needing thousands of users. As a pro or beginner, you can leverage the top ideas discussed in this guide to cash in on the platform. Also, don’t forget to note the specific requirements crucial to succeeding and being profitable for a long time.

But why stop there when Monetag can increase your earnings even further? As a top-notch ad platform, we can help you turn your web and mobile traffic into easy revenue. Thanks to our MultiTag multi-ad format, it becomes incredibly simple to boost your income.

So, whether you’re monetizing your server via subs or driving traffic to your website elsewhere, let us help you do the heavy lifting.