Important Questions about Telegram Mini App Monetization [FAQ]
Have you heard? Now, you can monetize your Telegram mini apps and get access to all the great advertisers Monetag has to offer.
We know that you want to know more about this hot feature, so we’ve prepared a detailed guide with answers to all your questions.
Without further ado, let’s dive into the most frequently asked questions about monetizing Telegram mini apps!
Contents
#1 What is Monetag, and how is it different from other TMA monetization platforms?
In case you are not aware, Monetag is a popular platform for monetizing Telegram mini apps as well as other types of traffic.
Speaking of Telegram mini apps, our publishers are already monetizing over 500 mini apps with us – stay tuned for case studies!
Why do they choose Monetag for monetizing their Telegram mini apps?
We work with over 4000 direct advertisers and brands from all over the world and in various niches, so just about any mini app or website can be monetized — no user goes in vain.
Our advertisers are, in 80% of cases, web2 offers that are not tied to the internal Telegram ecosystem, so their number is huge and their budgets are unlimited. In other words, Monetag offers much broader opportunities to make real money from your mini app.
In addition to higher profits and deeper monetization, Monetag offers a priority program with multiple perks, a lucrative referral program to earn without actually monetizing, and a personal manager (for publishers with big and active audience) who will share all the tips & tricks in the book.
#2 How does monetization of Telegram mini apps actually work?
When it comes to mini app monetization, you have 3 options:
- SDK – a preferred option if you are very familiar with mini-app development.
- Smartlink – is your choice if you want minimal integrations, all you need to do is to place the link where it can be frequently clicked.
- Programmatic options – if you have a very large audience and are using a custom-built, open source app with programmatic methods already integrated.
No matter what you choose, you have complete control over your users’ ad experience. You determine the frequency – how often the ads are shown, and the triggers – when the ads appear. As an app owner, you have a better understanding of the logical moments in the user journey when ads should be shown.
#3 What ad formats are available in Monetag?
When it comes to monetizing your Telegram mini app, you have Rewarded Interstitial. This format, as the name implies, is commonly used for rewarded actions in your app.
What is Rewarded Interstitial?
Rewarded Interstitials are non-intrusive banners with high CPM and CTR that look like a chat message.
Of course, we are working on introducing MORE ad formats for monetizing Telegram mini apps – they are coming very soon. In the meantime, you can also take advantage of custom ad formats available upon request from your account manager.
So, how can you customize Rewarded Interstitials in your mini app?
- Placement
- Timeouts
- Frequency
- Rewards for watching ads
Here’s what the ads look like:
#4 What will Monetag ads look like in my Telegram mini app?
We have ensured that your Telegram audience will only see quality ads from the following industries:
- Investment & Trading
- iGaming (licensed brands only)
- Financial
- Mobile Apps
- E-commerce
- Utilities & Software
Here are a few examples of ads that will appear in your Mini App:
In addition to keeping a close eye on fraudsters, our system provides the ability to disable any ad or group of ads at the publisher’s request if you suddenly become uncomfortable with something.
#5 How does Monetag pay its partners?
One of the great features of Monetag monetization formats is that they don’t depend on seasonality, frequency of ad impressions, or number of clicks. This ensures that your Telegram app’s audience will continue to generate revenue, and your income will continue to grow as you display Monetag ad formats to your audience.
Publishers are paid on a CPM basis, and the CPM tends to be quite high for Telegram mini app traffic. Why is that?
The reason for this is the high engagement rate of Telegram users. And we know that brands and media buyers are always looking for active, high-converting audiences that they’re willing to pay for.
Advertisers are buying audiences of users who have converted at a high price, and even taking into account a certain number of users who will not interact with the ad, the overall CPM for publishers is high.
#6 What is the average CPM rate in Monetag?
First, let’s take a quick look at what traffic factors affect the CPM rate:
- GEOs – What countries your audience is in
- Platform (iOS/Android) – Devices your audience is using
- Ad placement (set by publisher)
- Ad frequency (set by publisher)
Note that the rates are completely dynamic, can vary from mini app to mini app and depend on many other factors. You will see an approximate CPM on the dashboard during test days. Our optimization algorithm takes some time to analyze your traffic and assign the most profitable ads for your TMA audience. After a few days, your CPM rates may increase significantly.
Taking all of the above into consideration, the average CPM rate for the Rewarded Interstitial starts at $2.
Also, if your traffic quality is high, we can negotiate special conditions.
#7 Does Monetag have any requirements regarding the number of Telegram mini app users?
No, you can monetize your mini app regardless of its size. But remember: the bigger the audience – the more you can earn.
#8 How to work with Monetag statistics?
At Monetag, we do not have real-time statistics. Why is that?
The statistics are updated within a few hours. We recommend that you view the final stats by EST at the end of the day. Some data from advertisers may be late or change within a certain period of time, because advertisers’ trackers may report impressions every few hours, etc.
Here’s what stats can look like:
#9 When and how can I receive my earnings?
Our minimum withdrawal amount is $5. This may vary depending on your payment method.
More detailed information on our payment methods can be found in this article.
#10 If I have any questions, where can I ask the Monetag team?
We are always ready to help!
So contact us via email and live chat in the account after registering and adding your Telegram mini-app.
We hope we managed to answer all your burning questions about monetizing Telegram mini apps. All in all, it’s a great way to earn more with high-quality, non-intrusive ads and diversify the user experience if you decide to use rewarded ad formats.
Happy monetizing, and see you at Monetag!
