How This Student Earned $6,000 by Monetizing Facebook and Twitter Traffic
Earning money online can sometimes be as simple as using a smart content strategy and the right monetization tools.
This was the case for our publisher, a 22-year-old IT student who turned viral video traffic from Facebook Reels and Twitter (X) into nearly $6,000 in revenue.
Through consistent posting, audience targeting, and strategic link placement, he used Monetag’s SmartLinks to maximize earnings, reaching up to $220 per day at peak performance. Here’s how he did it—and how you can apply the same strategies to monetize your own traffic.
Contents
Meet the publisher: A student-turned-monetization expert
Our publisher had already started generating traffic on his pages before he figured out how to monetize it effectively.
I started building page traffic by posting video reels with a variety of engaging content, such as funny animal videos. Before monetizing this traffic, I taught myself the process by learning from YouTube. I’ve gained the skills to post videos and add links to them effectively.
Without prior experience in online marketing, he experimented with content formats, audience engagement techniques, and monetization strategies, eventually landing on a winning formula with viral Facebook Reels and SmartLinks.
Building a network of engaging pages
Our publisher scaled his reach by creating several Facebook communities, which significantly increased traffic potential.
Our publisher analyzed trending TikTok videos to understand what content was engaging audiences and then created his own versions based on those insights for Facebook. He emphasized the importance of frequent posting and data analysis in his strategy:
Post regularly. Each page should have 4–10 videos daily. Monitor performance for 3–7 days to determine whether the content generates views.
This high-frequency posting strategy allowed him to identify viral content and double down on successful formats quickly.
Embedding monetization links
To convert views into earnings, our partner strategically placed links to his blog (where Monetag’s SmartLink was located):
– Added links to the blog in video captions for easy access.
– Embedded links in videos to increase click-through rates.
By naturally integrating SmartLink with engaging content, he monetized traffic effectively without disrupting user experience.
What type of content earns the most?
Not all content performs the same—some niches consistently bring in higher CPMs and engagement rates. Based on our publisher’s results, the most profitable topics were:
- Finance and Investment (e.g., “How to Build Passive Income Streams”)
- Technology and Gadgets (e.g., “Top 5 Must-Have Tech Gadgets”)
- Health and Fitness (e.g., “30-Day Home Workout Challenge”)
- Beauty and Fashion (e.g., “Winter Fashion Trends You Need to Know”)
- Travel and Adventure (e.g., “Top 5 Hidden Gems to Visit in Europe”)
- Education and Career (e.g., “How to Build a Successful Freelance Career”)
His best day? $219 in earnings, driven by a few viral Finance and Tech videos. In his words:
This result was achieved because 2–3 videos went viral, generating significant views on my Facebook pages. The topics of these videos are Finance & Investment and Technology & Gadgets because now all people like to watch videos about Finance & Investment and Technology & Gadgets.
Growing revenue by expanding to Twitter (X)
While Facebook was the primary traffic source, our publisher also tested Twitter (X) as a secondary revenue stream.
I get most of my traffic and earnings from Facebook because it is easy to find traffic there.
Twitter(X) strategy
- Embedded video links in tweets to drive engagement.
- Capitalized on Twitter’s audience targeting, with most traffic coming from the Philippines.
Even though Twitter generated some revenue, Facebook’s viral-friendly algorithm made it the clear winner for traffic generation and monetization.
Choosing Monetag and results
Our publisher credits Monetag’s features as a big part of his monetization success:
- Competitive CPMs: Higher payouts for Tier 1 and Tier 2 traffic.
- Reliable payments: Multiple withdrawal methods and timely payouts.
- Real-time analytics: Performance tracking for better decision-making.
On top of that, his results demonstrated the strength of his strategy. Let’s take a look.
Country-specific performance: Where the best revenue comes from
- Thailand generated the most impressions (986,999) and the highest earnings ($4,506.80), with an CPM of $4.57.
- This suggests that Thailand was the most lucrative market, likely due to high engagement and favorable CPM rates.
- This suggests that Thailand was the most lucrative market, likely due to high engagement and favorable CPM rates.
- The United States had one of the highest CPMs at $6.74, despite having only 10,648 impressions.
- This confirms that Tier 1 countries, while contributing fewer impressions, yield much higher revenue per thousand views.
- Indonesia provided the second-largest traffic volume (440,934 impressions), but its earnings ($582.88) were much lower than Thailand’s.
- Countries like Cambodia, India, and Brazil had low CPMs (below $1.00), meaning they contributed less to total earnings despite generating views.
Key takeaway: Tier 1 countries (e.g., US, Japan) provide the best CPMs, while Southeast Asian markets (e.g., Thailand, Indonesia, Malaysia) deliver high traffic volume but mixed revenue potential
Best days for earnings: What drives peaks?
So, let us make an important note about those peaks you will see on the screenshot below. When you work with social traffic, profit fluctuations are completely natural. You may post something viral and get all the attention, but this cannot happen every day, right? According to our publisher, whose CPM and earnings varied significantly in a very short period (two weeks), his biggest daily profit was gained exactly when he managed to share the most engaging content.
- October 10, 2024 was the highest-earning day with $218.9, driven by 41,957 impressions at a $5.22 CPM.
- October 15, 2024 had the highest CPM at $5.9 with 24.354 impressions.
Tools and tips for success
Our publisher used several automation and analytics tools:
- Fewfeed, (used for analyzing trending content).
- Tube2FB, (helpful for optimizing video uploads).
- Google Trends and AI tools like ChatGPT to identify emerging trends.
These tools helped him stay ahead of viral content trends and maintain a steady posting schedule.
When it comes to tips for success, our publisher offered solid advice:
- Analyze Traffic Demographics: Understand your audience’s location and interests to target high-CPM regions effectively.
- Focus on Traffic Quality:
- Publish high-quality content.
- Use social media platforms like Instagram, Facebook, and Twitter to drive organic traffic.
- Collaborate with other creators or sites in your niche.
Monetag makes it easy to turn your social media audience into revenue. Whether you’re running Facebook pages, Twitter accounts, or other platforms, SmartLink can help you maximize your earnings.
