| Type | Where it appears | Interactivity | Monetization scope |
|---|---|---|---|
| Telegram Channel Ads | Sponsored messages in channels | Low | Brand awareness |
| Official Telegram Ads | Broadcast channel ad placements | None | Limited targeting |
| TMA Ads (Mini App) | Inside Telegram Mini Apps | High | Direct revenue |
What are Telegram Mini App Ads & How to Monetize
Telegram Mini Apps are changing how users interact with tools and services, without leaving the chat. These lightweight, in-app apps are fast, accessible, and now monetizable.
Enter Telegram mini app ads. These in-app ad formats let developers earn revenue directly inside Telegram, creating new income streams without disrupting the user experience.
What are Telegram Mini App ads?
Telegram Mini Apps are web-based applications that run natively inside Telegram chats. Think: games, utilities, finance tools, or booking services. All of these can sit within a chat window.
Telegram mini app ads refer to advertising formats built specifically for these in-chat apps. Unlike traditional Telegram ads (which appear as sponsored messages in public channels) or official Telegram Ads (which are limited to one-way broadcast channels), TMA ads are interactive, customizable, and embedded directly into the app experience.
In short:
With Telegram ads mini app formats, developers finally have a way to monetize inside Telegram on their own terms.
How to monetize Telegram Mini Apps with ads
If you’ve built a Mini App, monetizing it with ads is one of the simplest ways to earn. You don’t need to charge users or build a subscription model. Instead, you can integrate TMA advertising formats that reward users for engagement or place lightweight ads within the app flow.
Here’s how to get started:
- Choose a trusted ad network that supports Telegram Mini App advertising. Monetag is one of the first platforms to offer dedicated ad formats for Telegram Mini Apps
- Integrate the SDK (it’s light, fast, and designed for Telegram)
- Choose your ad formats and where they’ll appear, based on your app’s UX
- Launch and start earning with every ad impression or interaction
Many ad networks now support Telegram Mini App advertising. Monetag stands out for its developer-friendly SDK, global advertiser coverage, and high CPM rates. Whether your mini app is a game, a finance tool, or a productivity service, you can monetize it with TMA ads in just a few clicks.
Ad formats used in Telegram Mini App advertising
Monetag makes it easy for developers to earn money from their Telegram Mini Apps with three flexible, easy-to-integrate ad formats. Each one is designed specifically for the Telegram environment, delivering a native experience that keeps users engaged while generating real revenue.
Let’s take a look at each format used in Telegram Mini App advertising:
Rewarded Interstitial Ads
Rewarded interstitials look and feel like native Telegram messages. They appear full-screen and can be closed after 15 seconds. Users receive a reward, like in-app currency, access to a premium feature, or a game boost, in exchange for viewing the ad.
- Works well for boosting engagement and session length
- High-quality CPMs and strong user opt-in
- Ideal for games, finance apps, and productivity tools
Rewarded Popup Ads
These TMA ads are triggered by user actions, such as clicking a button or completing a task, and take the user directly to the advertiser’s offer. They’re fast, responsive, and action-oriented.
- High CPM potential (often $5–$6, depending on GEO and quality)
- Great for transactional or progress-driven apps
- Easy to fit into existing user flows
In-App Interstitial Ads
Similar in design to the rewarded interstitials but shown without a reward. You can place them at natural pause points in the app: during launch, between levels or screens, or after completing a task.
- Gives full control over when and where the ad appears
- Useful for apps without in-app currency or reward mechanics
- Clean and unobtrusive experience
Get started with Monetag: Maximize your Telegram Mini App revenue
Telegram Mini App ads are gaining momentum, fast! If you’re a developer or product owner, now is the time to turn that traction into profit.
With Telegram mini app ads from Monetag, you can monetize your audience without disrupting their experience.
Whether you want to use rewarded popups, in-app interstitials, or native-feeling TMA ads, Monetag makes the process smooth. Integration takes minutes, the SDK is lightweight, and you’ll benefit from a global pool of vetted advertisers and consistently strong CPMs.
So if you’re ready to earn more from your Telegram Mini App, join Monetag today and explore what Telegram Mini App advertising can do for your business.
